David Cushman
Research Director, Emerging Tech One Office Platform

David leads our Emerging Technology Practice – tracking OneOffice enablers from automation and AI, to data and design thinking, integration, process orchestration, workflow and intelligence. He is deeply engaged in research into business value delivered by SaaS, and also leads our HFS Hot Vendors program.

Experienced in start-up, scale-up and large-scale digital transformation programs, he has led digital development at the UK’s fastest-growing media company, founded and grown digital consultancies across Europe and worked with world-class companies as a director in digital strategy advisory at a tier-1 services provider.

He is the author of The 10 Principles of Open Business (Palgrave-Macmillan, 2014) and holds a joint honors degree in Philosophy and Sociology from the University of Essex.

David lives in Cambridgeshire, UK with his wife and daughter, and enjoys reading, writing, traveling, and thinking (exploration of all kinds). He embraces change and always seeks the learning opportunity. But for all that he has supported Leeds United Football Club since he was seven years old. Some things just can’t be unlearned.