<\/a><\/p>\nTalking about analyst disruption last week, at the 2015 ARForum<\/p>\n<\/div>\n
5. The customer experience is just so much better.<\/strong> \u00a0I love the fact that, with Uber, both the drivers and customers get to rate each other. \u00a0It’s a bit like that with HfS – we love our clients and we want them to love us. We do not put in 1-800 numbers to set up faceless analyst discussions, and we certainly do not stick analysts on competing postage-stamp P&Ls where they cover extremely narrow areas. In fact, talk to HfS and you’ll likely get a meeting with 4-5 of our analysts within a few days as so many areas are overlapping, if you really need to talk to us urgently. We also make time to hang out with our clients, at our office or theirs. We do this because we enjoy<\/em> it, not because we just want to get through the ol’ 9-5 treadmill. \u00a0It’s like getting into an Uber, where the driver is genuinely grateful to be of service, as opposed to some self-entitled miserable worker who’s just going through the motions.<\/p>\n6. The incumbents can’t\/won’t cannibalize their revenues.<\/strong> \u00a0No-one likes having to drop their prices, while improving \u00a0their services and customer experience at the same time. It costs money and upsets investors with short-term mindsets. There is also an arrogance when your firm has been printing money for years, and suddenly you have to work<\/em> for it again. Entitled people just do not want to work harder\/smarter and with a better attitude. It’s the same for many of these overpriced creaking old taxis that smell like a dog died in the trunk – they simply have lost the ability and appetite to up their game.<\/p>\nThe Bottom-line: It’s all about being non-traditional, using digital tech and creating a workable revenue model<\/span><\/strong><\/p>\nHopefully, after reading this, people will start to use the term “HfS-ize” instead of uberize =)<\/p>\n
But, seriously, surviving in a market that refuses to change, such as the traditional IT analyst industry, is all about leveraging digital tech and the web to have a much, much more competitive model in terms of cost, reach and customer accessibility. \u00a0However, you can use all the cool tech in the world, but it’s useless without the human factor to drive it and make the magic work. \u00a0That’s where having a team<\/a> of motivated, passionate – and genuinely nice people, makes this business successful.<\/p>\nWhile technology and a great business model is what makes the thing function, it’s really the people, the socially intelligent attitude and culture<\/a> which make up our secret sauce.<\/p>\n","protected":false},"excerpt":{"rendered":"Yes, I know I promised to savage anyone who used the term “uberize” to describe a disruptive business model, but…<\/p>\n","protected":false},"author":3,"featured_media":980,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48,51,55,56,57,78,80,81,88,91,831,93,830,98],"tags":[303],"ppma_author":[19],"yoast_head":"\n
Did HfS really just uberize the analyst business? - Horses for Sources | No Boundaries<\/title>\n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n \n\t \n\t \n\t \n