{"id":2099,"date":"2017-01-13T12:04:00","date_gmt":"2017-01-13T12:04:00","guid":{"rendered":"http:\/\/localhost\/projects\/horsesforsources\/2017-lost-generation_122916\/"},"modified":"2017-01-13T12:04:00","modified_gmt":"2017-01-13T12:04:00","slug":"2017-lost-generation_122916","status":"publish","type":"post","link":"https:\/\/www.horsesforsources.com\/2017-lost-generation_122916\/","title":{"rendered":"2017: The year people are forced to learn new skills… or join the Lost Generation"},"content":{"rendered":"

<\/p>\n

Let\u2019s cut to the chase \u2013 there have never been times as uncertain as these in the world of business. There is no written rule-book to follow\u00a0when it comes to career survival. The \u201cFuture of Work\u201d is about making ourselves employable in a workforce where the priority of business leaders is to invest in automation and digital technology, more than training and developing their own workforces.<\/p>\n

As our soon-to-be-released State of Operations and Outsourcing 2017 study, conducted in conjunction with KPMG\u00a0across 454 major enterprise buyers globally, shows a dramatic shift in priorities from senior managers (SVPs and above), where 43% are earmarking significant investment in robotic automation of processes, compared with only 28% placing a similar emphasis on training and change management. In fact, the same number of senior managers are as focused on cognitive computing as their own <\/em>people<\/em>\u2026 yes, folks, this is the singularity of enterprise operations, where cognitive computing now equals employees\u2019 brains when it comes to investment!<\/p>\n

<\/p>\n

My deep-seated fear for today\u2019s workforce is that we\u2019re in danger of becoming this “Lost Generation” of workers if we persist in relying on what we already know, versus avoiding learning new skills that business leaders now need. We have to become students again, put our egos aside, and broaden our capabilities to avoid the quicksand of legacy executives no longer worth employing. We need to become hybrid corporate animals.<\/p>\n

So let\u2019s give some examples of these “new skills” we need to\u00a0develop for ourselves:<\/em><\/span><\/p>\n

Sales people:<\/strong> it\u2019s no longer just about selling and relationship development, it\u2019s about understanding evolving business models, understanding the impact of technology and the importance of smart marketing. You need to be a trusted consultant, not simply good with a 9-iron. Clients needs are increasingly complexifying and you need to be the arbiter of helping them simplify their requirements. Understanding business models is what will make you successful in the digital world.<\/p>\n

Software people:<\/strong> it\u2019s no longer about data management, security and making apps function, it\u2019s also about understanding the desired business outcomes associated with these investments and helping your enterprise stakeholders articulate them better, so you can work with them to fashion and build the right solutions. Design Think<\/a> <\/em>with your business colleagues, to make sure you are truly working in tandem to achieve the goals that you are setting for yourselves…. envisaging the desired outcomes and working backwards<\/em> from there, is the smart way to do things with technology investments.<\/p>\n

Marketing people:<\/strong> forget spending all your time dredging up useless metrics to justify your existence, and focus more on learning new methods to drive awareness and new revenue, using all the evolving channels at your disposal. Really learn about the desired outcomes of your customers, prospects and your internal sales team to make sure you can be a true business partner to them and not a one-stop shop for them to check boxes. Marketing has to evolve into both a strategic and a tactical function that intelligently ties all the channels to market together.<\/p>\n

Finance people:<\/strong> this is less about churning out reports and data, but working with the key business stakeholders to understand the desired business outcomes of the organization and the evolving business models to produce relevant<\/em> data and analysis. Simplification of data, as opposed to the production of it, is the watchword.<\/p>\n

Procurement people:<\/strong> this isn\u2019t only about policing expenditure, but much more about understanding your enterprise stakeholders\u2019 needs and desired outcomes to make sure you can help them access what they need to achieve them. You are a business-savvy relationship builder, not the guardian of the corporate coffers. You need to understand the whole sales, production, and marketing cycles of your organization if you really want to be a valuable asset.\u00a0<\/p>\n

HR people:<\/strong> you need to make a significant shift away from being the guardians of your firm\u2019s legal counsel, to a function that develops a genuine understanding of the business needs and the desired outcomes\u2026 as you will be tasked with finding the talent described above. Learn to identify talent with can learn on the job with an open mind, not simply finding \u201csilver bullet\u201d candidates who come locked and loaded with all the relevant experience. In the digital business world, the latter no longer exists. You need to be the football coach who unearths the rough diamonds with the potential your enterprise needs to achieve its outcomes.<\/p>\n

The Bottom-line: It\u2019s one thing to describe the skills you need, but how do you go about developing them?<\/span><\/p>\n

If you can figure out how to demonstrate answers to these six questions, you\u2019re probably on the right track:<\/p>\n

1. Which customers have you delighted recently?
2. What new relationships have you made that add value to our business?
3. What work have you done that excited people inside and outside of the business?
4. How are you helping energize your colleagues and exciting them with new ideas?
5. How have you helped add value to new business wins?
6. How have you contributed to new initiatives that improve productivity and effectiveness?<\/p>\n

Net-net, think of your firm as Walmart morphing into Amazon. Just a few short years ago, Walmart would judge its growth and success on how many new stores and how many new employees it created in a given year. Today, Amazon has completely disrupted Walmart\u2019s business by focusing on how many new customers it acquired, without making any investments to its existing human or physical infrastructure. You need to be thinking like Amazon does\u2026 how can you be more valuable to your firm – without having to add heaps of staff to support you – by managing your time better; by reading (a lot) more; by making the effort to forge relationships with people who can make you smarter; by looking after your health better.<\/p>\n

So turn off that Facebook \u2013 and stop checking your bloody email every 5 minutes and focus on investing your time in making yourself a smarter, more hybrid, versatile, employee. Don\u2019t become part of this Lost Generation\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"

Let\u2019s cut to the chase \u2013 there have never been times as uncertain as these in the world of business….<\/p>\n","protected":false},"author":3,"featured_media":2100,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[102,52,57,90,858,837],"tags":[104,151,303,661,750],"ppma_author":[19],"yoast_head":"\n2017: The year people are forced to learn new skills... or join the Lost Generation - Horses for Sources | No Boundaries<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.horsesforsources.com\/2017-lost-generation_122916\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2017: The year people are forced to learn new skills... or join the Lost Generation - Horses for Sources | No Boundaries\" \/>\n<meta property=\"og:description\" content=\"Let\u2019s cut to the chase \u2013 there have never been times as uncertain as these in the world of business....\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.horsesforsources.com\/2017-lost-generation_122916\/\" \/>\n<meta property=\"og:site_name\" content=\"Horses for Sources | No Boundaries\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-13T12:04:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.horsesforsources.com\/wp-content\/uploads\/2021\/12\/587dd3e00aeb4990287500.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"354\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Phil Fersht\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@pfersht\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Phil Fersht\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.horsesforsources.com\/2017-lost-generation_122916\/\",\"url\":\"https:\/\/www.horsesforsources.com\/2017-lost-generation_122916\/\",\"name\":\"2017: The year people are forced to learn new skills... or join the Lost Generation - 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