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2025 is the breakthrough year for Generative Enterprise — and partnering with a capable services partner is critical
Prepare for a breakthrough year in the Generative Enterprise—powered by the potential of agentic AI to deliver end-to-end, self-improving, cross-silo processes to achieve business outcomes, the promise of deregulation, and greater access to infrastructure of the Stargate program, and a new wave of LLM innovation exemplified by China’s DeepSeek. Our Generative Enterprise Services Horizons report 2025 identified several trends: how service providers are meeting enterprise needs, effectively training people, what enterprises need more of from their service partners, and what customers and partners have to say about their service experiences.Read More
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Are you providing services for the Generative Enterprise? HFS is researching who’s got what it takes
HFS is launching the industry’s first competitive analysis of professional services firms and the value they are creating with enterprise clients with the adoption and experimentation of generative AI tech. Read More
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GBS (Global Business Services) is dead. Long live GBS (Generative Business Services)
For more than two decades, Global Business Services (GBS), the centralized service delivery model leveraging a mix of internal shared services and/or 3rd party outsourcing, has been a tried and tested modus operandi for large enterprises to save costs, drive process discipline and improve compliance. However, with the rapid advent of real generative AI capability, the current GBS model is dated, fails to deliver much (if any) value beyond cost and efficiency and has struggled to create viable career opportunities for ambitious talent. Let’s face it, GBS is still stuck squarely in the back office and fails to provide a career track for the best and brightest to pivot their firms into the generative AI era.Read More
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Entering a decade of Total Enterprise Reinvention… Julie Sweet on creating value in the Generative Enterprise
As part of our GenAI Leaders Series, we got time with Accenture CEO Julie Sweet to talk about how the $64 Billion dollar corporation is approaching GenAI.Read More
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Service providers are investing ahead of the curve in GenAI, but are enterprises truly ready to partner with them?
Which of today's leading service providers have the real chops to provide GenAI value at scale? Who's actively backing up their big rhetoric with real know-how and capability? Well... after an exhausting process of researching the 35 market leaders, their customers and partners, we can provide the industry's first real view of how the GenAI services landscape is shaking out.Read More
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We’re entering the Third Phase of AI: Purposeful AI
Welcome to the Purposeful AI where humans set the goals and the boundaries, and your AI is empowered to deliver on the actions. This 'Third Phase of AI' follows from Foundational AI and Generative AI and is designed to make independent decisions – acting with autonomy within human-defined boundaries. Purposeful AI goes beyond a one-time-only assembly of rules of engagement. It will learn from its interactions and from prompts provided by humans to constantly improve its capabilities to action their desired outcomes in real-timeRead More
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Services-as-Software threatens to kill off BPO specialists as WNS eyes Capgemini as a strategic exit partner
As speculation of a Capgemini takeover of WNS hots up, you have to question the future of BPO specialist firms as the worlds of services and software continue to blend together in a rapidly emerging $1.5 trillion market, which HFS last year termed "Services-as-Software".Read More
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GenAI isn’t just eating software, it’s dining on the future of work
Phil Fersht caught up Paul Daugherty on the potential impacts of GenAI on enterprises and the workforce. Paul's been a bastion of AI for well over a decade and is the Chief Technology and Innovation Officer at Accenture.Read More
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IBM Watson missed the AI revolution, but Watsonx could become the heartbeat of the Generative Enterprise
IBM unveiled its multi-model and multi-cloud Watsonx to drive AI-first enterprises - what we are calling "The Generative Enterprise" at HFS. IBM is describing the platform as a "full technology stack" for training, tuning, and deploying AI models, including foundation and large language models while ensuring tight data governance controls. In our view, Watsonx is the first enterprise-grade offering to address the Generative Enterprise holistically. Here’s our interpretation of WatsonxRead More














